How much does it cost to run a composable CDP?
Most composable cost models leave out the warehouse bill. This one starts with it: compute, minimum-billing floors, ingestion, streaming and egress, on your own numbers.
Most composable cost models leave out the warehouse bill. This one starts with it: compute, minimum-billing floors, ingestion, streaming and egress, on your own numbers.
3 steps · about 2 minutes.Your total updates as you go, and you see it before we ask for anything.
Warehouse auto-suspend nuance: Credits burn per second, but every resume bills at least 60 seconds. Short audience queries fired on a schedule are the worst case for this: a four-second query and a fifty-nine-second query cost exactly the same.
The job that queries your warehouse on a schedule and pushes audiences out. Every composable stack runs this one.
An ingestion endpoint that never sleeps, catching behavioural events the moment they happen. The workers behind it run on the same schedule: always.
A low-latency store holding the per-profile data an audience needs the instant it syncs, sized for lookup speed, not storage.
Every event checked against your journeys, then routed to whichever destinations should hear about it. That routing decision is what drives forwarding cost and egress.
See every line, the levers that move it, and a shareable report. A few details first.
A composable CDP runs its audience queries inside your own data warehouse, so the warehouse bill is part of what the platform costs to run. This calculator prices that bill: the warehouse compute behind each audience sync, plus the ingestion, event streaming, enrichment and egress around it.
You choose where your customer data lives (6 warehouse options, from Snowflake and BigQuery to Databricks and Redshift), which capabilities you run, and how much data you hold. It returns a monthly figure with every cost line shown and every rate editable. It uses published cloud list prices and leaves out licence fees, services, support and vendor margin, so it estimates the infrastructure bill rather than quoting a price.
10,000,000 customer profiles, 10 audiences synced 6 times a day from Snowflake (Small, Standard warehouse), running batch sync only.
| Cost line | Per month |
|---|---|
| Warehouse compute | $92.00 |
| Batch sync jobs | $66.26 |
| Platform floor | $450 |
| Total | $608 |
Every formula and rate behind these lines is on the methodology page. The same workload priced on every warehouse is on the comparison page.